Hey Reader​

I need to confess something embarrassing.

For years, I was the worst kind of engineer.

The kind who spent 100 hours perfecting code for apps that never launched.

Clean architecture. Zero bugs. Fully scalable.

And completely worthless, because nobody used them.

Here's The Painful Truth

While I was busy "doing it right"...

Non-technical founders were shipping garbage code and making money.

My perfect projects were sitting in GitHub repos.

Their messy apps took daily payments.

The math hit me like a truck:

Perfect code for a product nobody wants = $0

Messy code for a product people love = life-changing money

What Changed Everything

I stopped trying to build the perfect app.

I started trying to build the app people actually wanted.

Ship first. Validate with real users. THEN make it perfect.

Not before. Not "just in case." Only when people prove they'll pay.

This is the hardest lesson for engineers AND vibe coders people.

But it's the ONLY thing that works.

What I Tell My Students Now

Your first version will suck. Ship it anyway.

If people use it despite the bugs, you're onto something.

If nobody cares, well, you just saved yourself 100 hours of polishing a turd.

The market doesn't care about your architecture, or feelings.

It cares if you solve their problem.

The New Rule

Ship fast → Validate hard → Rebuild if it works

That's it. That's the whole game.

Stop polishing products that don't exist yet.

Stop planning apps that will never launch.

Stop letting "best practices" become expensive procrastination.

Are you ready to ship?

Rob

P.S. Want to learn how to build fast without getting stuck in perfectionism? Join the waitlist for my AI Coding Blueprint which I'll update with the latest and greatest AI coding methods for non-tech founders who want to launch fast.